The Art of Corporate Warfare: CONTENTS

Chapter 1: The "Plan with Branches"
Chapter 2: Mistakes—And What Great Leaders Do About Them
Chapter 3: Avoiding Defeat Caused by Victory
Chapter 4: Six Traits of a Good Manager
Chapter 5: Winning or Losing with Near Certainty
Chapter 6: Concentration of Force
Chapter 7: The Risk of "Normal Innovation"—And What to do About It
Chapter 8: About Generals and CEOs
Chapter 9: Controlling Napoleon
Chapter 10: Avoiding Your Own Charge of the Light Brigade
Chapter 11: Lucius Quinctius Cincinnatus: The Perfect Leader?
Chapter 12: A CEO Talks about the Importance of Grokking
Chapter 13: A Reader's Strategy—Act Like a Snake
Chapter 14: Getting Ahead Through Fakery
Chapter 15: How to Avoid Your Own Waterloo
Chapter 16: What We Seem to be Forgetting & Why We're in Trouble
Chapter 17: The Key Trait of a True Corporate Warrior
Chapter 18: “The Feint”: Genghis Khan and Henry Kravis—Different Time, Same Tactic
Chapter 19: How a Famous CEO Stays so Calm
Chapter 20: Preventing Systemic Failure (Things to Look Out For)
Chapter 21: Upturning, in a Downturn
Chapter 22: Pressuring Generals (CEOs) to disclose their plans—Wrong!
Chapter 23: Bill Swanson's "25 Unwritten Rules of Management"
Chapter 24: Normal vs. Extraordinary Performance (vs. Vanity)
Chapter 25: Holiday Comments about Corporate Responsibility
Chapter 26: "Capitalist Gone Wild!!"
Chapter 27: A Useful Business Weapon Called FUD
Chapter 28: FUD Update
Chapter 29: More lessons from the Corporate Battlefield with Client X
Chapter 30: Some Basic Rules of Corporate Warfare
Chapter 31: How a Fortune 500 CEO Helps Change Happen in 7 Steps
Addendum: Some Interesting and Useful Interviews